Unprecedented granularity & data flexibility

Fast-loading, customisable dashboards to monitor growth, trends and focus areas, enabling informed decisions and smarter engagement strategies.

Active PlayersLast 30 days
24,810▲ 12.4%
Cost per Conversion
Email—
SMS—
Push—
Player Distribution
▼Player Count
▤Player Class

Personalised dashboards for unique data visualisation

Create custom dashboards that make complex data digestible.

Easy-to-navigate Explore page for data analysis

Access real-time information consolidated from all your systems, tailored to your preferences.

Query Editor for advanced data collection

Take a deeper dive to retrieve the exact data you're after.

Suite of pre-built dashboards

Manage every aspect of your operations with confidence and ease.

TRUSTED BY INDUSTRY LEADERS

Betsson GroupFlutterMaxbetLCKY GroupStanleybetH2BetCrocobet
Campeón GamingPressEnterLottomartLottogoAposta GanhaAventoBetfast.io
MT
SE
GB
SMS Deliverability per Country
SMS SentSMS Delivery Rate
User Details Country

Personalised data monitoring

Design your own data visualisation based on your personal needs. Our dashboards consolidate real-time data from all your systems, removing your dependency on other stakeholders to grant you data access. Easily navigate between big-picture overview and granular number-crunching, or explore our pre-built system dashboards for accessible, comprehensive reporting on the fly.

  • Build dashboards tailored to your role and KPIs
  • Real-time data consolidated from every connected system
  • Switch between overview and granular views instantly

Ask Fast Track AI anything about your data

Fast Track AI sits on top of the Data Studio, ready to investigate, model and explain what's moving in your business, in natural language.

DISCOVER

PROPOSED PLAN
  • Decompose actives by brand, market and cohort
  • Cross-reference with deposit, session and game data
  • Isolate the cohorts where the dip is real
  • Quantify revenue impact and surface root causes
Fires
4,820
Logins
1,960
Strict Deposits
210
Activity Conversion Funnel
Activity FiresActivity LoginsActivity Strict Deposits

Delve into data with the Explore page

Our Explore page allows for simple yet comprehensive data search and analysis when a dashboard isn't required. Rely on measures, dimensions and chart types to view data at your preferred level of granularity.

  • Ad-hoc analysis without writing a single line of SQL
  • Choose your measures, dimensions and chart types
  • Share findings instantly with your team
query-editor.sql
SELECT
player_id,
COUNT(*) AS sessions,
SUM(ngr) AS ngr_total
FROM events.sessions
WHERE event_date >= now() - INTERVAL 30 DAY
AND brand_id IN ('br_uk', 'br_eu', 'br_latam')
GROUP BY player_id
ORDER BY ngr_total DESC
LIMIT 100;
Editor readyREADY

Query Editor: your data explorer

Want to dive deeper? The Query Editor offers a more technical, flexible way to collect data. Write your own ClickHouse-compatible SQL to run against your database and retrieve the data you need.

  • Write ClickHouse-compatible SQL directly
  • Run queries against your live database
  • Export and combine results into dashboards

Fast Track's pre-built dashboards

Our platform offers an extensive selection of ready-made dashboards designed to monitor and manage every aspect of your iGaming operations. They're effective straight out of the box and serve as inspiration when building your personalised or brand dashboards.

ROOM TREND REPORTS

Conversion Trends

Trace brand onboarding performance, following new players' journey from registration to first and second deposit, and beyond.

ACTIVITY PERFORMANCE

Activity Performance

Monitor the efficiency of your brand's onboarding strategies with in-depth conversion data.

ACTIVITY PERFORMANCE

SMS Deliverability

Analyse the performance of SMS activity deliverability, differentiated by country.

ROOM PERFORMANCE

Games and Provider Performance

Understand player activity and other key performance indicators, segmented by casino games and vendors.

ROOM PERFORMANCE

Daily Activity Trends

Get daily updates on your primary KPIs such as Gross Gaming Revenue (GGR), Net Gaming Revenue (NGR), deposits, and more.

ROOM PERFORMANCE

Monthly Activity Trends

Obtain a broader view of your main KPIs with data split by year and month.

ACTIVITY PERFORMANCE

Activity Conversion

Gain insights into the behaviour of eligible users before, during, and after an activity has been executed.

ACTIVITY PERFORMANCE

Email Deliverability

Keep track of email activity deliverability, categorised by year, month, provider, and email domain.

ROOM PERFORMANCE

Lifestage: Short-term trends

Stay informed about the health of your brand with crucial insights from the Singularity Model.

MANAGEMENT REPORTS

Monthly Growth Report (Casino)

Oversee the core KPIs of your brand and gauge the overall performance.

SINGULARITY MODEL, PLAYER FEATURES

Last 500 Movements

Maintain a log of the most recent 500 movements on a customer level.

ROOM PERFORMANCE

Top Winners and Losers

Identify the players who have won or lost the most in their lifetime and within the previous day.

SINGULARITY MODEL, PLAYER FEATURES

Current Player Distribution

Learn how players are distributed across each player feature of the Singularity Model.

Friends
& Words

In their own words. The teams running Fast Track every day.

Scroll for more

“Fast Track completely changed the way we work with our customers. We now have real-time communication and automation in our CRM that simply wasn't possible before. Fast Track is the most highly integrated CRM platform we've worked with.”

George Merodoulakis
Campeon Gaming
Campeon Gaming

“Small teams can manage multiple brands and markets, Fast Track has one of the best multi-brand solutions for that. We don't need Excel anymore; everything runs from Fast Track, and human error is almost zero.”

Ela Janiczek
iBET
iBET

“With Fast Track I can know my customer - I can see what my customers are doing and you have great data.”

Mateus Nunes
Betfast
Betfast

“The real power is in the data. Being able to act in real-time has allowed us to move past generic, static messaging and actually engage our players with something personalized, right when it has the most impact.”

Koka Chikovani
Crocobet
Crocobet

“It's enabled us to take a much leaner approach to CRM, allowing our agents to focus on the core aspects of their work.”

Tom Clover
Lcky Group
Lcky Group

“Fast Track has everything you need, is easy to understand, and the capabilities are great - you only really need one person to handle your CRM if you're using Fast Track.”

Tommy Lindberg
Palasino
Palasino

What sets us apart from everyone else

Fast Track AI

Natural language and agentic workflows

Interact with the platform conversationally and delegate end-to-end CRM tasks to AI agents, from analysis and planning to execution.

Singularity

Singularity Model

Personalisation Technology

Introduced in 2021. Configure your own personalisation algorithms and tap a library of data science models to expand the customer model and increase relevance.

True Value

Player value modelling

Know what every player is worth from their first session. Recognise the right players, back the bonuses that pay and judge affiliates on the players they send, without waiting for GGR to catch up.

Fast Track RTD

Real-time customer data platform

RTD ingests and processes your player events as they occur, bets, sessions, deposits, KYC and support interactions, into a single in-memory customer object the platform reasons over in real time.

Sub-second
event-to-action
In-session
personalisation
Jurisdiction-aware
compliance

Plug into the stack
you already run

35+ iGaming platform integrations, plus your pick of email, SMS, push and voice providers.

35+
iGaming platform integrations
20+
SMS and email providers
Any channel
Push, chat, voice, on-site
Real-time
REST, Kafka, RabbitMQ

See it in your
environment

A 30-minute walkthrough covering your stack, jurisdictions and KPIs, with a demonstration of how Fast Track AI would be applied to your operation.