Effortless multi-brand management
Player Origins is the most flexible solution for multi-brand operations in the market. Scale faster with a single team managing campaigns across every brand.
Seamless multi-brand campaigns
Share your player engagement activities across multiple brands.
90% cost-saving on each new brand
One CRM platform, as many brands as you want. All functionalities included.
Multiple brands, one execution team
A single execution team can easily set up player engagement from one place.
Unified top-level reporting
Gauge performance for all your brands as a single legal entity.
TRUSTED BY INDUSTRY LEADERS
Scale every brand with one team
Player Origins is the most flexible solution for multi-brand operations in the market. Operators using Fast Track are scaling faster than ever before by having one smaller team managing campaigns for multiple brands, enabling maximum efficiency.
- One platform for every brand in your portfolio
- Shared assets, segments and reporting
- Maximum efficiency for lean execution teams
Run every brand with Fast Track AI
Brief Fast Track AI once and it adapts every campaign to the right brand, language, currency and bonus logic, with unified reporting across your whole portfolio.
- Compare retention curves across every brand and origin
- Isolate drivers: content cadence, offer mix, channel reach
- Surface brands where a shared playbook would lift performance
- Recommend the cross-brand campaigns to prioritise
Built for true multi-brand operations
From templates to segmentation and reporting, every part of Fast Track is designed so a single workflow can serve every brand in your portfolio.
Leverage master templates
Campaigns that speak to players across all your brands. Leverage master templates for perfectly localised emails with the right design and branding for every player based on their brand connection.
- → Per-brand design and branding
- → Localised content per market
- → One template, every brand
Smart segmentation
As easy as a mouse click. Pick the player origin you want to target and your player will receive the right campaign, with the correct branding as well as bonus amount and currency adjusted to the player's location.
- → Target by player origin
- → Right bonus, right currency
- → Correct branding every time
All brands on one instance
Say goodbye to repeating tasks. Make duplicate communication to players registered on multiple brands a thing of the past. Benefit from unified reporting, significant cost savings and unparalleled efficiency.
- → Eliminate duplicate sends
- → Unified portfolio reporting
- → Up to 90% cost savings
Friends
& Words
In their own words. The teams running Fast Track every day.
“Fast Track completely changed the way we work with our customers. We now have real-time communication and automation in our CRM that simply wasn't possible before. Fast Track is the most highly integrated CRM platform we've worked with.”
“Small teams can manage multiple brands and markets, Fast Track has one of the best multi-brand solutions for that. We don't need Excel anymore; everything runs from Fast Track, and human error is almost zero.”
“With Fast Track I can know my customer - I can see what my customers are doing and you have great data.”
“The real power is in the data. Being able to act in real-time has allowed us to move past generic, static messaging and actually engage our players with something personalized, right when it has the most impact.”
“It's enabled us to take a much leaner approach to CRM, allowing our agents to focus on the core aspects of their work.”
“Fast Track has everything you need, is easy to understand, and the capabilities are great - you only really need one person to handle your CRM if you're using Fast Track.”
Plug into the stack
you already run
35+ iGaming platform integrations, plus your pick of email, SMS, push and voice providers.
See it in your
environment
A 30-minute walkthrough covering your stack, jurisdictions and KPIs, with a demonstration of how Fast Track AI would be applied to your operation.